If you're still thinking about it, read on.
This post speaks to motivation; it may help you to come up with a reason for spending some time (not too much) to build an app for Windows 8 and Windows Phone 8.
Why do this?
Perhaps you're already a Windows 8 or Windows Phone 8 developer, but you've only worked on apps for your employer. It can't hurt to work on your own apps on the side. You can use the skills you developed at work for things that truly interest you, and you can pick up additional skills through the extra practice of writing your own. It looks good on a resume (internal or external) and can only help your career. Who knows, you might create a bunch of apps and hit one or two out of the park. Just remember to do the work in accordance with your employer's intellectual property rules so you own your apps.
You might be a developer but not a Windows 8 or Windows 8 Phone developer. Dive in, the water is warm! Windows 8 and Windows Phone 8 represent a great outlet for you development talents, and this series shows you how to quickly put some of your ideas on the store. All the arguments for experienced developers apply here. You already have the mindset and core competencies to do well. Give it a shot and you won't be disappointed.
So what if you're not a hard-core developer: if you blog and tweet, you're on facebook, and you can generally get around on the internet you can do this, too. This a great opportunity for you to gently get your feet wet while producing some worthwhile apps for relatively little study and effort. Of course, the more you put in the more you get out. Take advantage of the free resources out there such as the Microsoft Developer Network, Channel 9, Microsoft Virtual Academy, and many more. Just do things a bit at a time. I recommend following this series of blog posts to the end...let it guide you in a useful direction. Obtaining the necessary tools to follow along could be a bit problematic unless you are a student or are motivated to create a small, simple startup company.
